The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy and Fred Wiersema.

By: Treacy, MichaelContributor(s): Wiersema, Frederik D. (Frederik Derk)Material type: TextTextPublication details: Reading, Mass. : Addison-Wesley Pub. Co., c1995Description: xvi, 208 p. ; 24 cmISBN: 0201406489 :Subject(s): Competition | Market segmentation | Quality of products | Customer servicesDDC classification: 658.8 LOC classification: HD41 | .T71 1995
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Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HD41 .T71 1995 (Browse shelf(Opens below)) c1 Available 0000015692
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Includes index.

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