Global marketing : foreign entry, local marketing, and global management / Johny K. Johansson.

By: Johansson, Johny KMaterial type: TextTextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1997Description: xx, 716 p. : ill. (some col.), col. maps ; 24 cmISBN: 0256160511Subject(s): Export marketing | Export marketing -- ManagementDDC classification: 658.8/48 LOC classification: HF1416 | .J59 1997
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Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HF1416 .J59 1997 (Browse shelf(Opens below)) c1 Available 0000015215
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Includes bibliographical references and indexes.

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