Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.
Material type: TextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1997Edition: 4th edDescription: xi, 211, I-8 p. : ill. ; 24 cmISBN: 0256214425 (recycled paper)Subject(s): Marketing -- United States -- ManagementDDC classification: 658.8/02 LOC classification: HF5415.13 | .L5 1997Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .L5 1997 (Browse shelf(Opens below)) | Available | 0000012354 | |||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .L5 1997 (Browse shelf(Opens below)) | c1 | Available | 0000013811 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .L5 1997 (Browse shelf(Opens below)) | c2 | Available | 0000012374 |
Total holds: 0
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HF5415.13 .K841 2000 Marketing management / | HF5415.13 .L46 2005 Analysis for marketing planning / | HF5415.13 .L46 2005 Analysis for marketing planning / | HF5415.13 .L5 1997 Analysis for marketing planning / | HF5415.13 .L5 1997 Analysis for marketing planning / | HF5415.13 L94 2011 Services marketing : people, technology, strategy | HF5415.13 L94 2011 Services marketing : people, technology, strategy |
Includes bibliographical references and index.
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