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Essentials of marketing : a global managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By: Perreault, William D Contributor(s): McCarthy, E. Jerome (Edmund Jerome)Material type: Text

TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston : Irwin/McGraw-Hill, c2000Edition: 8th edDescription: xxvii, 592, 27, 10 p. : ill. (some col.) ; 28 cm. + 1 computer laser optical disc (4 3/4 in.)ISBN: 0072894822 (alk. paper); 0071179089 (international ed.)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .M82 2000

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
ATU Book	SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks	HF5415 .M82 2000 (Browse shelf(Opens below))	Available		0000012305

Total holds: 0

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