Principles of marketing

By: Lamb, Charles WContributor(s): Hair F. JosephMaterial type: TextTextPublication details: Ohio : South-Western, 1993Edition: 2nd edDescription: xxxii,186p. : illISBN: 0538829826LOC classification: HF5415 | .L11 1993
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ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HF5415 .K84 2013 Principles of marketing HF5415 K84 2018 Principles of marketing HF5415 K84 2018 Principles of marketing HF5415 .L11 1993 Principles of marketing HF5415 L17 Marketing HF 5415 .L17 2013 Marketing HF5415 .L17 2013 MKTG Whats Inside: A student-tested, faculty-approved approach to learning Marketing/

Includes bibliographical references and index

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