Electronic marketing : integrating electronic resources into the marketing process /
Material type:
TextPublication details: Fort Worth Dryden Press, 2000Description: xxiv, 466 p. : ill. ; 28 cmISBN: 0030211077LOC classification: HF5415.1265 | .R25 2000
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
ATU Book
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SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.1265 .R25 2000 (Browse shelf(Opens below)) | c1 | Available | 0000013624 |
Total holds: 0
Browsing SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
| HF5415.1265 .In8 2001 Internet marketing: building advantage in the networked economy/ | HF5415.1265 .M34 2002 The new marketing : transforming the corporate future / | HF5415.1265 .N42 2000 Loyalty.com : customer relationship management in the new era of Internet marketing / | HF5415.1265 .R25 2000 Electronic marketing : integrating electronic resources into the marketing process / | HF5415.127 .L63 1993 The spider principle : how to tailor your marketing network to suit local needs | HF5415.13 .Aa11 1992 Strategic market management/ | HF5415.13 .B448 1991 Cases in marketing management / |
Includes bibliographical references and index.
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