Marketing : an introduction / Gary Armstrong, Philip Kotler.

By: Armstrong, Gary (Gary M.)Contributor(s): Kotler, PhilipMaterial type: TextTextPublication details: Upper Saddle River, NJ : Prentice Hall, c2003Edition: 6th edDescription: 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 0130351334 (pbk.)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K84 2003
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ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HF5415 .K84 2003 (Browse shelf(Opens below)) Available 0000012118
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HF5415 .K45 2013 Marketing : the core / HF5415 .K84 1982 Marketing for nonprofit organizations / HF5415 .K84 1993 Electronic marketing manual / HF5415 .K84 2003 Marketing : an introduction / HF5415 .K84 2004 Principles of Marketing/ HF5415 .K84 2004 Principles of marketing / HF5415 .K84 2004 Principles of marketing /

Includes bibliographical references and indexes.

System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.

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