Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By: Perreault, William DContributor(s): McCarthy, E. Jerome (Edmund Jerome)Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2003Edition: 9th edDescription: 624, 29 p. ; ill. ; 28 cmISBN: 0072464208 (alk. paper); 0071198695 (international : alk. paper)Subject(s): MarketingDDC classification: 380.1 LOC classification: HF5415 | .P42 2003
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415 .P42 2003 (Browse shelf(Opens below)) c1 Available 0000013201
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415 .P42 2003 (Browse shelf(Opens below)) c2 Available 0000012186
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415 .P42 2003 (Browse shelf(Opens below)) c3 Available 0000012303
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415 .P42 2003 (Browse shelf(Opens below)) c4 Available 0000012416
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415 .P42 2003 (Browse shelf(Opens below)) c5 Available 0000012440
Total holds: 0

Includes bibliographical references and indexes.

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