Basic marketing research / Gilbert A. Churchill, Jr.
Material type:
TextSeries: The Dryden Press series in marketingPublication details: Fort Worth : Dryden Press, c2001Edition: 4th edDescription: xvii, 830 p. : ill. (some col.) ; 29 cmISBN: 0030211042Other title: Marketing researchSubject(s): Marketing researchDDC classification: 658.8/3 LOC classification: HF5415.2 | .C47 2001Online resources: Contributor biographical information | Publisher description | Table of contents only
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
ATU Book
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SCHOOL OF APPLIED SCIENCE & ENGINEERING LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.2 .C47 2001 (Browse shelf(Opens below)) | c1 | Available | 0000011156 | ||
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ATU Book
|
SCHOOL OF APPLIED SCIENCE & ENGINEERING LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.2 .C47 2001 (Browse shelf(Opens below)) | c2 | Available | 0000011157 |
Total holds: 0
Browsing SCHOOL OF APPLIED SCIENCE & ENGINEERING LIBRARY - ACCRA TECHNICAL UNIVERSITY shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
| HF5415.13 .D16 1995 Basic marketing management / | HF5415.153 .C85 New Product Management | HF5415.2 .C47 2001 Basic marketing research / | HF5415.2 .C47 2001 Basic marketing research / | HF5415.2 .C47 2007 Basic marketing research | HF5415.2 .M14 2010 Marketing research essentials. / | HF5415.32 .B56 2006 Consumer behavior / |
Includes bibliographical references and index.
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