Contemporary advertising / William F. Arens.
Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2006Edition: 10th edDescription: xl, 614 [80]p. : col. ill. ; 28 cmISBN: 0072964723 (alk. paper)Subject(s): AdvertisingDDC classification: 659.1 LOC classification: HF5821 | .Ar32 2006Online resources: Publisher description | Table of contents onlyItem type | Current library | Call number | Status | Date due | Barcode | Item holds |
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ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5821 .Ar32 2006 (Browse shelf(Opens below)) | Available | 0000014314 |
Total holds: 0
Includes indexes.
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