The marketing book / edited by Michael J. Baker.

Contributor(s): Baker, Michael J, 1935-Material type: TextTextPublication details: Oxford ; Boston : Butterworth-Heinemann, c2003Edition: 5th edDescription: xxxviii, 834 p. : ill. ; 25 cmISBN: 0750655364Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .M34 2003Online resources: Publisher description | Table of contents only
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Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HF5415 .M34 2003 (Browse shelf(Opens below)) c1 Available 0000017876
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Browsing SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
HF5415 .M31 1986 Introduction to Marketing in Africa/ HF5415 .M34 1994 The marketing book / HF5415 .M34 2003 Marketing / HF5415 .M34 2003 The marketing book / HF5415 . M 342003 Marketing : best practices / HF5415 .M35 1992 The marketing game! / HF5415 .M35 1992 The marketing game! /

Previous ed.: 1999.

Includes bibliographical references and index.

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