The marketing book / edited by Michael J. Baker.
Material type: TextPublication details: Oxford ; Boston : Butterworth-Heinemann, c2003Edition: 5th edDescription: xxxviii, 834 p. : ill. ; 25 cmISBN: 0750655364Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .M34 2003Online resources: Publisher description | Table of contents onlyItem type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .M34 2003 (Browse shelf(Opens below)) | c1 | Available | 0000017876 |
Total holds: 0
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HF5415 .M31 1986 Introduction to Marketing in Africa/ | HF5415 .M34 1994 The marketing book / | HF5415 .M34 2003 Marketing / | HF5415 .M34 2003 The marketing book / | HF5415 . M 342003 Marketing : best practices / | HF5415 .M35 1992 The marketing game! / | HF5415 .M35 1992 The marketing game! / |
Previous ed.: 1999.
Includes bibliographical references and index.
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