Strategic marketing management: (Record no. 8678)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00549nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210422172139.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210422b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0751740365 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | ATU |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .P3 1995 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pearson, David |
| 9 (RLIN) | 15992 |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing management: |
| Remainder of title | analysis & decision/ |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Aldine house |
| Name of publisher, distributor, etc. | BPP publishing |
| Date of publication, distribution, etc. | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 651p. : |
| Other physical details | ill. ; |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fifield, Paul |
| 9 (RLIN) | 15993 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | ATU Book |
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