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Public relations techniques /

Jefkins, Frank William.

Public relations techniques / Frank Jefkins. - 2nd ed. - Oxford : Butterworth Heinemann, 1994. - x, 465 p. ; 24 cm.

Previous ed.: Heinemann Professional. 1988.

Includes bibliographical references and index.

ISBN: 075061563X (pbk) : £16.95 : Formerly CIP

LCCN: 95103547

Nat. Bib. No.: GB94-71801

Subjects--Topical Terms:
Public relations

LC Class. No.: HD59 / .J35 1994

Dewey Class. No.: 659.2

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