Strategy : winning in the marketplace : core concepts, analytical tools, cases /

Thompson, Arthur A., 1940-

Strategy : winning in the marketplace : core concepts, analytical tools, cases / Arthur A. Thompson, John E. Gamble, A.J. Strickland. - 2nd ed. - Boston, Mass. : McGraw-Hill, 2006. - 1 v. (various pagings) : col. ill. ; 26 cm.

Includes bibliographical references and indexes.

0072989904 (alk. paper)

2005041626


Strategic planning.
Industrial management.
Conglomerate corporations--Management.
Strategic planning--Case studies.

HD30.28 / .T36 2006

658.4/012

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