Marketing strategy
Ferrell, O. C.
Marketing strategy - 3rd ed. - London : Thomson/South-Western, 2005. - xx,626p. : ill.;
Includes bibliographical references and index.
0324233817
HF5415.13 / F41 2005
Marketing strategy - 3rd ed. - London : Thomson/South-Western, 2005. - xx,626p. : ill.;
Includes bibliographical references and index.
0324233817
HF5415.13 / F41 2005