Marketing management : knowledge and skills /

Peter, J. Paul.

Marketing management : knowledge and skills / - 4th ed. - Chicago Irwin, 1995. - xiii, 864 p. : ill. (col.) ; 25 cm.

Includes bibliographical references and indexes.

0256137277

HF5415.13 / .P44 1995

© 2024. All Right Reserved. Property of Accra Technical University


^