Managing for marketing excellence /
Chaston, Ian.
Managing for marketing excellence / - London McGraw-Hill, 1990. - xii, 173 p. : ill. ; 23 cm.
Includes bibliographical references and index.
0077072375
HF5415.13 / .C38 1990
Managing for marketing excellence / - London McGraw-Hill, 1990. - xii, 173 p. : ill. ; 23 cm.
Includes bibliographical references and index.
0077072375
HF5415.13 / .C38 1990