Marketing strategy : the challenge of the external environment /

Mercer, David

Marketing strategy : the challenge of the external environment / - London Sage in association with Open University Business School, 1998. - viii, 325 p. : ill. ; 25 cm.

Includes bibliographical references and index.

0761958754 0761958762

HF5415.15 / .M34 1998

© 2024. All Right Reserved. Property of Accra Technical University


^