Fundamentals of selling : customers for life /

Futrell, Charles.

Fundamentals of selling : customers for life / Charles M. Futrell. - 5th ed. - Chicago : Irwin, c1996. - xx, 556 p. : ill. (some col.) ; 27 cm. - The Irwin series in marketing .

Includes bibliographical references (p. 530-537) and index.

0256138273

95001864


Selling.

HF5438.25 / .F98 1996

658.85

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