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Hospitality sales and marketing /

Abbey, James R.

Hospitality sales and marketing / James R. Abbey. - 3rd ed. - Lansing, Mich. : Educational Institute, American Hotel & Motel Association, c1998. - x, 564 p. : ill. ; 23 cm.

Includes bibliographical references.

ISBN: 0866121757

LCCN: 99180367

Subjects--Topical Terms:
Hospitality industry--Marketing.

LC Class. No.: HF5686.H75 / .Ab2 1998

Dewey Class. No.: 647.94/068/8

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