Introduction to Advertising and Promotion/
Belch, George E.
Introduction to Advertising and Promotion/ - Boston McGraw-Hill 1995 - xxii,576p.; ill.;
includes index
0256136963
HF5823 / .B411 1995
Introduction to Advertising and Promotion/ - Boston McGraw-Hill 1995 - xxii,576p.; ill.;
includes index
0256136963
HF5823 / .B411 1995