Marketing Management/
Boyd, Harper W.
Marketing Management/ - 4th ed. - Boston McGraw-Hill 2002 - xxi,569p.; ill.;
includes index
0072472952
HF5415.13 / .B69 2002
Marketing Management/ - 4th ed. - Boston McGraw-Hill 2002 - xxi,569p.; ill.;
includes index
0072472952
HF5415.13 / .B69 2002