The marketing game! /

Mason, Charlotte H.

The marketing game! / Charlotte Mason, William D. Perreault, Jr. - 2nd ed. - Chicago : Irwin, c1992. - xiii, 92 p. : ill. ; 28 cm. + 1 computer disk (3 1/2 in.)

System requirements for computer disk: IBM PC, XT, AT PS/1 or PS/2 or 100% IBM-compatible; 320K available RAM; DOS 2.0 or higher, Windows 3.1 or higher, or OS/2 2.0 or higher. Includes PLAN software for preparing an electronic version of the marketing plan decision form. Includes index.

0256178631

94223608


Marketing--Decision making.
Management games.

HF5415.135 / .M35 1992

658.8/02

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