Principles and practice of marketing
Jobber, David
Principles and practice of marketing - 7th ed. - London : McGraw-Hill, 2013. - xxxv,885p. : ill. ;
Includes bibliographical references and index
0077140001
HD30.28 / .J63
Principles and practice of marketing - 7th ed. - London : McGraw-Hill, 2013. - xxxv,885p. : ill. ;
Includes bibliographical references and index
0077140001
HD30.28 / .J63