Retail buying : from basics to fashion /

Clodfelter, Richard.

Retail buying : from basics to fashion / Richard Clodfelter. - 3rd ed. - New York : Fairchild Books, c2008. - xxviii, 514 p. : ill. (some col.) ; 24 cm.

Previous ed.: c2003.

Includes bibliographical references and index.

Today's buying environment -- The buying function in retailing -- Buying for different types of stores -- Obtaining assistance for making buying decisions -- Understanding your customers -- Understanding product trends : what customers buy -- Forecasting -- Preparing buying plans -- Developing assortment plans -- Controlling inventories -- Selecting vendors and building partnerships -- Locating sources in foreign markets -- Making market visits and negotiating with vendors -- Making the purchase -- Pricing the merchandise -- Promoting the merchandise.

9781563677038 (pbk.) 1563677032 (pbk.)

2007940933

GBA889054 bnb

014669398 Uk


Purchasing.
Merchandising.
Retail trade.

HF5437 / .C62 2008

658.72

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