Hotel pricing in a social world : driving value in the digital economy /

McGuire, Kelly Ann.

Hotel pricing in a social world : driving value in the digital economy / Kelly A. McGuire, PhD. - 1 online resource. - The Wiley & SAS business series .

Includes bibliographical references and index.

9781119192411 (pdf) 9781119192404 (epub)

2015035733


Hotels--Rates.
Online social networks--Economic aspects.
Electronic commerce.
Revenue management.

TX911.3.R3 / .M17 2016

910.46068

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